Wednesday Jul. 11, 2007
Partners, Partners, Everywhere
Look at any company’s web site and it’s likely you’ll see a “Partner” section. It seems that everybody has partners, and the more the better. Thinking about this today, for some reason an old Barry Manilow jingle for Dr. Pepper got stuck in my head.
I’m a partner
You’re a partner
He’s a partner
She’s a partner
Wouldn’t you like to be a partner too?
Continue reading "Partners, Partners, Everywhere" »
Posted by Warren Savage on Wednesday Jul. 11, 2007
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Monday Jul. 02, 2007
Ecosystems are Essential
Allow me a few moments to go green. Green is everywhere these days, from political parties to E85-compatible cars to new start up companies looking for the next big thing. As Al Gore put to us in “Inconvenient Truth" the planet Earth is an incredible machine composed of a vast number of systems that work together. Working properly, it is a miracle to behold. Perturbed, it can get a little cranky. It is also a system that has a huge capacity to adapt to stress, and the current worry on many people’s minds are whether industrialization is stressing the planet’s ecosystems beyond its natural capacity. Good question, but not one for discussion here.
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Wednesday Jun. 20, 2007
Help! I'm in PowerPoint Hell
Ever have that feeling that perhaps you're just a little too familiar with arcane PowerPoint features? Is there a queue of presentations just waiting for you to write? Wonder whether a little nip there, little tuck there, can tweak that tired old presentation into a real winner that will make customers go gaga?
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Posted by Warren Savage on Wednesday Jun. 20, 2007
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Saturday Jun. 09, 2007
Is DAC an IP Show?
Is DAC an IP show? For ten years now, it has been debated whether IP companies should exhibit at this show. It seems the debate has continued this year based on the companies present.
Let's have a look at 27 IP companies with booths as best as I could locate:
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Posted by Warren Savage on Saturday Jun. 09, 2007
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Thursday May. 31, 2007
Who Needs Support?
Buying IP support is a little like buying insurance. If you're lucky you won't need it. If you're really unlucky, you'll need a lot and be glad you can get it. IP buyers and sellers often underestimate the level of support that is needed, with perhaps both being a bit biased towards thinking they're going to draw the lucky card.
From an IP buyer perspective, the characteristics of an IP that doesn't need much support looks something like this:
Continue reading "Who Needs Support?" »
Posted by Warren Savage on Thursday May. 31, 2007
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About the Author
Warren Savage, President and CEO of IPextreme, is a well-known and published authority in the field of semiconductor intellectual property.
He has a long history of pushing the envelope of design methodology from his work in fault tolerant computing at Tandem Computers in the 1980's and driving reliable design metholologies into commercial practice at Synopsys for its DesignWare IP product in the 1990s.
Much of his thinking became embodied in the seminal book on IP reuse, the Reuse Methodology Manual. Warren is taking his vision to the next level with his latest company, IPextreme, which is focused on enabling broad commercialization of IP captive in large semiconductor companies.
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