HDL Design House appoints Acetronix its representative in Korea

Belgrade, Serbia, November 29th, 2010 – HDL Design House announced the appointment of its Korean representative – Acetronix, based in Seoul, Korea. Acteronix will handle sales and promotion of HDL Design House analog and digital IP cores and design and verification services in South Korea.

Given the constant growth of the Korean semiconductor industry, HDL Design House views Acetronix as a strong partner with good understanding of the local market who will enable the successful penetration on this market.

Focused on telecommunication, network systems, cellular phone, PC and PC related markets, Acetronix's main strengths are technical oriented and highly qualified sales teams with long and outstanding experience. HDL Design House IP portfolio will allow Acetronix to offer a wide range of digital and analog IP cores to its extensive customer base, including, among other companies, Samsung, LG, and Nexus.

“With the complete IP core portfolio, along with integration design and verification services, Acetronix will be able to reach a larger market and provide products and services that best fit our customer requirements,” said Shane Rhee, President & CEO at Acetronix. “HDL Design House market-leading standards-based IP cores will enable our customers to meet their time to market.”

“We understand that successful penetration on the Korean market requires a reliable partner who can promote our services and products in the best possible way,” said Predrag Markovic, HDL DH President and CEO. “We believe that, with Actronix's knowledge of the market and our expertise of HDMI, DDR2/3, GDRR5, Serial RapidIO, UniPro, DSI, CSI protocols and our corresponding IP cores, we will be able to solve the problems and needs of potential customers in Korea.”

HDL Design House delivers leading-edge digital and analog, design and verification services and products in numerous areas of SoC and complex FPGA designs. The company also develops IP cores and component (VITAL) models for major SoC product developers. Founded in 2001 and currently employing 60 engineers working in two design centers in Serbia, HDL Design House mission is to deliver high quality products and services, with flexible licensing models, competitive pricing and responsible technical support. The company was awarded ISO 9001:2000 and ISO 27001:2005 certifications in December 2006 and has achieved certifications from Direct Assessment Services (DAS). For more information, please visit www.hdl-dh.com