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Session: IP Business Model & Standardization
Tuesday December 1, 2009, 13:30 - 15:00 | Room: Kilimandjaro

Moderated by:

Pierre Bricaud
Synopsys
  • "Innovation led Business Models for IP’s in Product Engineering" by Madhu Parthasarathy (WIPRO Technologies)

  • "Diffusion of USB 3.0 innovation: IP market forecast for 2009-2010" by Eric Esteve (IPnest)

  • "Achieving Higher Productivity using IP Re-Use and Standardization" by Prasad Shenoy (NXP )

  • "IP Re-engineering and Design Methodology" by Akash Apasangi (MindTree Ltd)

  • "Arasan’s Portfolio of MIPI® IP - Fostering Innovation with Standardized Interconnect" by Somnath Viswanath (Arasan Chip Systems)

  • "Creating a Virtual Platform using OCP kit" by Puneet Arora (CircuitSutra)