Chips&Media Opens New Sales and Support Office in Shanghai, China

Establish a direct presence in china to serve the growing Chinese customers.

Feb. 2, 2009 - Chips&Media,Inc, a global leading video IP Provider, today opened its China office in Shanghai to excavate enormous opportunities for China semiconductor market and to assist customers with more efficient technical support and consulting.

Chinese semiconductor industry is the world’s fastest growing industry and according to iSuppli by 2012 will reach to $92.6 billion from $76.5 billion in 2008. Especially Shanghai is one of the ideal semiconductor centers with excellent infrastructures adjoining IC design houses, foundries, OEM manufacturers and other third parties.

Chips&Media has licensed its advanced video core technologies to more than 5 Chinese multimedia SoC manufacturers from mobile to DTV since 2007 and has solidified its strong market position as a number one supplier in high definition video technologies.

Chips&Media announced that launching its Shanghai office, they are ready to provide high quality technical supports to existing customers as well as future customers and also in order to develop partnerships with customers, they are planning to expand their sales office to Hsinchu, Taiwan and US.

The new Chips&Media Shanghai office is located at:

About Chips&Media

Chips&Media,Inc. is a leading video IP provider based in Seoul, Korea (Republic of). Chips&Media’s video codec technologies cover the full line-up of video standards such as MPEG-2, MPEG-4, H.263, H.264/AVC, VC-1, RealVideo and AVS from D1 to HD resolution. Its advanced ultra low power multi-codec video IP has been chosen by more than 26 top-tiers based in US, Europe, Korea, Taiwan, China and Japan and has been proven in silicon in 15 millions of units.
For more information, please visit www.chipsnmedia.com.