TriCN Expands Sales Reach Through Partnerships With The Logicworks, O'Neill Technologies And Premier

Comprehensive Sales Coverage Now Provided Throughout North America  

SAN FRANCISCO, CA - July 14, 2003 - TriCN, a leading developer of intellectual property (IP) for high-speed I/O interface technology, today announced new sales representative agreements with three of the leading professional sales and service organizations focused on the semiconductor design market: The LogicWorks, O'Neill Technologies, and Premier. The addition of these companies expands TriCN's territorial sales coverage to include all of North America.

"Adding The LogicWorks, O'Neill Technologies and Premier to augment TriCN's core sales force marks another strategic company initiative to expand our presence in the market," said Dale Olstinske, VP Sales at TriCN. "Each of these companies has significant experience in providing IP and, more importantly, solutions for semiconductor companies. The addition of these firms will produce even better and more localized service for TriCN's customers."

About The LogicWorks
The LogicWorks combines electronic development experience with IP market savvy to help companies complete products quicker while achieving the highest return on their IP investment. The company specializes in assessing the needs of a complex design project, identifying the most suitable cores from hundreds of IP suppliers, and providing design-in services to help ensure smooth IP integration. IP training and management of customization and other engineering functions are also available. The company was founded by electronics industry veteran and former executive of Synopsys Professional Services Jon Atwood, and is based near Boston.

About O'Neill Technologies

O'Neill Technologies, headquartered in San Diego, is a professional sales organization focused on semiconductor solutions for embedded systems. They represent leading edge suppliers of Intellectual Property (IP), Design Services, Development Tools and Microelectronic Modules. Sales coverage is provided for the counties of San Diego, Orange, Riverside and Imperial. The company was founded by Joe O'Neill, a semiconductor industry veteran with more than 25 years of sales, marketing and engineering experience. He has held executive level positions at Toshiba, Samsung, AMI, GI Microelectronics and Amphion Semiconductor. Joe spent 11 years at Intel where he held senior sales and marketing management positions. He received his BSEE from Christian Brothers University and his MBA from Loyola University.

About Premier
Premier Technical Sales is a technology driven Manufacturers Representative firm with offices throughout North America. Through its network of technical sales engineers, Premier delivers the latest technology solutions from leading Semiconductor IP and Design Services companies to OEMs, IDM and Fabless Semiconductor companies. Since 1990, Premier has served as a Representative for many Semiconductor IP Companies leading their sales efforts to help them achieve success. Premier is the largest representative firm for Semiconductor IP and design services Sales.

About TriCN
Founded in 1997, San Francisco, California-based TriCN is a leading developer of high- performance semiconductor interface intellectual property (IP). The company provides a complete portfolio of IP for maximizing data throughput on and off the chip, ranging from a Base I/O library to multi-gigabit SerDes products. This IP is designed for IC developers addressing bandwidth-intensive applications in the communications, networking, data storage, and memory space. TriCN's customers range from startup to established fabless semiconductor and systems companies, including Philips, General Dynamics, SGI, IBM, Cognigine, Internet Machines, and Apple Computer.

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