Industry Expert Blogs

Last week at the monthly IEEE Computer Society meeting in Silicon Valley, Sonics founder and CTO Drew Wingard discussed the evolving SoC. He started by displaying a chart of the key components in an Apple iPhone 4S with their prices:

• Flash memory                   $24
• LCD                                     $19
• Touch screen                     $16
• SoCs (2)                              $13-$15 each

It’s ironic, said Wingard, that the components that cost the most to develop and require the most expensive fabrication facilities (the SoCs) cost the least.

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