ZHUHAI, China -- June 19, 2006 -- Actions Semiconductor Co., Ltd., one of China's leading fabless semiconductor companies that provides comprehensive mixed-signal system-on-a-chip (SoC) solutions for portable consumer electronics, today announced that its new 0.18 micron mixed signal multimedia SoC product has passed all necessary preproduction trials and will be ready for shipment in approximately 8 weeks.
Actions' latest multimedia product is the Company's first product to adopt the 0.18 micron process, new audio decoding technology, and new power management technology. This new audio decoding technology supports higher audio compression rates, which prevents data loss during file compression and produces better audio quality, comparable to a CD. The new power management design is further optimized by reduced power consumption when compared to previous products, and avoids potential technology overlap with competitors.
The product is compatible with APE and OGG audio formats, as well as traditional MP3 and WMA formats. It is also compatible with Windows Media Digital Rights Management 10 (WMDRM10) and Media Transfer Protocol (MTP). Additionally, the new product supports USB 2.0 high-speed transfer rates, image storage and display, battery charge protection, and video display on movement. The product also supports Actions' AMV video engine, enabling smoother video playback with better audio quality for multimedia players by maximizing battery life and power management capabilities.
"Our design technology is already recognized as industry leading," commented Mr. Nan-Horng Yeh, the Chief Executive Officer of Actions. "The unique design of our 0.25 micron technology products made them comparable to our competitors' 0.18 micron process products. Actions' migration to 0.18 micron will further enhance our ability to provide cutting edge solutions and compelling cost advantages."
About Actions Semiconductor
Actions Semiconductor is one of China's leading fabless semiconductor companies that provides mixed-signal and multimedia SoC solutions for portable consumer electronics. Actions Semiconductor products include SoCs, firmware, software, solution development kits, as well as detailed specifications of other required components and references to the providers of those components. Actions Semiconductor also provides total product and technology solutions that allow customers to quickly introduce new portable consumer electronics to the mass market in a cost effective way. The company is headquartered in Zhuhai, China, with offices in Beijing and Shenzen. For more information, please visit the Actions Semiconductor website at http://www.actions-semi.com.