IDF 2013: Answer - You get a $5 microcontroller that isn't ARM
SemiAccurate (Sep 11, 2013)
In the first IDF keynote of 2013, Intel CEO Brian Krzanich introduced a new sub-Atom CPU called Quark. While the keynote was woefully short on details and tech, SemiAccurate managed to dig some of that up anyway.
The promise was a sub-Atom device to compete with, well nothing directly but it does address a massive market that by unit volume could potentially dwarf phones. There were no specs, dates, device details, process tech, ISA, or even die size mentioned. When we hunted down a chip it looked like this.
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