Ultra-low power 32 kHz RC oscillator designed in GlobalFoundries 22FDX
Apple Continues Familiar Design and Pricing Strategy with iPhone 5c, IHS Teardown Reveals
September 25, 2013 -- Far from the major departure that many had expected, the iPhone 5c turned out to follow Apple Inc.’s familiar formula, combining premium pricing with a hardware design almost completely identical to the original iPhone 5, according to preliminary results from the Teardown Analysis Service at IHS Inc. (NYSE: IHS).
The low-end model of Apple’s iPhone 5c with 16 gigabytes (GB) of NAND flash memory carries a bill of materials (BOM) of $166, based on a physical dissection of the production. The cost rises to $173 when the $7 manufacturing expense is added in. The 32-GB model carries a combined cost of $183.
The table presents the preliminary BOM based on a physical dissection of the iPhone 5c conducted by the IHS Teardown Analysis Service. Note that the teardown assessment is preliminary in nature, accounts only for hardware and manufacturing costs and does not include other expenses such as software, licensing, royalties or other expenditures.
Just one word: plastic
Just as Apple’s pricing strategy for the 5c is familiar, so are the phone’s electronic content and design.
The display module in the 5c carries a cost of $41, down 7 percent from $44 one year ago.
“Maintaining the same specification and the same suppliers for the panels as the iPhone 5 has helped Apple hold the line on its display costs for the 5s,” said Vinita Jakhanwal, director of mobile and emerging displays and technology at IHS. “Japan Display Inc., LG Display and Sharp have been the main display suppliers for the iPhone 5 for more than a year, allowing Apple to provide them the opportunity to enhance their manufacturing yields and efficiencies.”
The biggest difference between the iPhone 5c and the original iPhone 5 lies in the radio frequency (RF) transceiver, which has been updated to support more 4G Long Term Evolution (LTE) bands. The 5c uses Qualcomm’s WTR1605L RF transceiver, which supports up to seven simultaneous LTE connections during operations. The iPhone 5 used the older RTR8600L RF transceiver, also from Qualcomm, that supported only up to five active LTE bands.
For pictures of the iPhone 5c teardown, please click on the links below
Apple iPhone 5C - oblique view
Apple iPhone 5C - exploded view
Apple iPhone 5C - main PCB (top)
Apple iPhone 5C - main PCB (bottom)
iPhone 5c teardown video
For a video review of the iPhone 5c and iPhone 5s teardowns, please visit Electronics360.
IHS iSuppli's market intelligence helps technology companies achieve market leadership. Catch the latest teardown, BOM cost, bill of materials from all across the world straight from our immensely experienced analysts. iSuppli provides comprehensive IHS iSuppli’s® Teardown portal provides deeper insights into bill of materials, BOM cost, photo analysis and graphical representation of electronics. To learn more, call us at 1-310-524-4007. for new and upcoming devices in the market. To know more, send us an e-mail on info@isuppli.com or contact us on +1.310.524.4007.
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