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Big sell: IP Trends and Strategies
By Sara Ver-Bruggen, SemiMD Editor
March 10th, 2014
Experts at the table: Continued strong growth for semiconductor intellectual property (IP) through 2017 has been forecast by Semico Research. Semiconductor Manufacturing & Design invited Steve Roddy, Product Line Group Director, IP Group at Cadence, Bob Smith, Senior Vice President of Marketing and Business Development at Uniquify and Grant Pierce, CEO at Sonics to discuss how the IP landscape is changing and provide some perspectives, as the industry moves to new device architectures.
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