EEtimes (12/19/2014 11:00 AM EST)
TORONTO — If there is one enduring trend for memory design in 2014 that will carry through to next year, it’s the continued demand for higher performance.
“The trend toward high performance is never going away, and research and engineering will always be focused on trying to keep up,” Lou Ternullo, product marketing director of memory and storage IP at Cadence, tells us. At the same time, the goal is to keep costs down, especially when it comes to consumer applications using DDR4 and mobile devices using LPDDR4. “Consumer applications are particularly sensitive to cost,” he says.
Ternullo believes LPDDR4 will gain a strong foothold in 2015, and not just to address mobile computing demands. Other applications that require lower cost, lower power consumption, and higher performance will benefit from LPDDR4, such as HDTVs, cameras, and other display devices -- and designers will need to adapt to the demand.
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