Company Strengthens Marketing Organization to Accelerate its Growth as a Leading Provider of Application-Optimized Semiconductor IP
Fremont, CA - December 2, 2002, Virage Logic Corp. (Nasdaq: VIRL), a global leader in application-optimized semiconductor IP platforms based on memory, logic and design tools, today announced the appointment of Sabina Burns to director of corporate marketing and communications. Burns is responsible for continuing to drive the company's repositioning from that of the leading embedded memory provider to a global leader in application-optimized semiconductor IP platforms.
Burns brings 18 years of marketing and communications experience in the electronic design automation (EDA) and embedded software industries to Virage Logic. Most recently, Burns served as Director of Corporate Marketing for Perfect Commerce, a privately held enterprise supply chain management company providing e-sourcing software and services. Prior to that, Burns served as director of marketing communications for Mentor Graphics' embedded software, IP and system-on-chip businesses. During her 15 years at Mentor Graphics, Burns also held marketing communications positions in the company's IC and PCB business units.
"Sabina is a key addition to our marketing team as we reposition the company and expand our global reach into new markets," said Adam Kablanian, CEO and president of Virage Logic. "Her background in establishing positioning and driving market and brand awareness will further solidify Virage Logic's leadership position."
"I am very excited to join the Virage Logic team and be part of the company's continued success," said Burns. "The company has a proven track record of developing superior products, providing outstanding customer support, and delivering increased shareholder value which is a true testament to the dedication and excellence of its management team and employees worldwide."
Burns holds a B.S. in Business Administration degree and Certificate in Marketing Communications from San Jose State University.
About Virage Logic
Virage Logic (Nasdaq: VIRL) is a global leader in application-optimized semiconductor IP platforms based on memory, logic and design tools that are silicon proven and production ready. Virage Logic meets market demands for cost reduction, while improving performance and reliability for fabless and integrated device manufacturer (IDM) companies focused on the consumer, communications and networking, hand held and portable, and graphics markets. For more information, please contact Virage Logic at www.viragelogic.com or Telephone: (877) 360-6690 (toll free) or (510) 360-8000.
SAFE HARBOR STATEMENT FOR VIRAGE LOGIC UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995:
Statements made in this news release other than statements of historical fact are forward-looking statements, including, for example, statements relating to Virage Logic's business outlook, new products and new relationships. Forward-looking statements are subject to a number of known and unknown risks and uncertainties, which might cause actual results to differ materially from those expressed or implied by such statements. These risks and uncertainties include Virage Logic's ability to maintain and develop new relationships with third-party foundries, adoption of technologies by semiconductor companies and increases in the demand for their products, the company's ability to overcome the challenges associated with establishing licensing relationships with semiconductor companies, the company's ability to obtain royalty revenues from customers in addition to license fees, business and economic conditions generally and in the semiconductor industry in particular, competition in the market for embedded memories and other risks including those described in the Company's Annual Report on Form 10-K for the period ended September 30, 2001, filed with the Securities and Exchange Commission (SEC) on December 19, 2001, and in Virage Logic's other periodic reports filed with the SEC, all of which are available from Virage Logic or from the SEC's website (www.sec.gov), and in press releases and other communications. Virage Logic disclaims any intention or duty to update any forward-looking statements made in this news release.