ParthusCeva BlueStream baseband and software stacks licensed by Taiwan's leading wireless semiconductor company
San Jose, CA & Hsin-Chu, Taiwan, R.O.C.- 25 February 2003 - ParthusCeva, Inc. (NASDAQ: PCVA; LSE: PCV), the leading licensor of digital signal processors (DSP) and application-specific platform Intellectual Property (IP) to the semiconductor industry, and Macronix (Nasdaq: MXICY) announced today that Macronix have completed a licensing agreement to deploy ParthusCeva's BlueStream platform to enable Bluetooth connected portable devices.
Under the licensing agreement's terms, Macronix, Taiwan's leading wireless semiconductor company, will use the BlueStream baseband and software protocol stack to develop Bluetooth products with leading OEMs in the Asia-Pacific region. Macronix plans to roll-out its Bluetooth solution in early 2003.
Bluetooth is rapidly becoming the de facto standard for wireless communication between a range of electronic devices such as mobile phones, laptops, PCs, printers and handheld devices. By eliminating the need for cables between inter-connecting devices, individuals can share voice and data using fast and secure local wireless connections. Research Group In-Stat/MDR revealed that Bluetooth shipments hit 35 million by the end of 2002, with compound annual growth forecast at 118% between 2001-2006.
"We believe that Bluetooth will be a critical technology to help connect millions of devices without wires," said Mr. J.P. Peng, vice president of Macronix. "By working closely with a trusted partner like ParthusCeva whose platform provides Macronix a rapid development cycle, we will be able to deploy a full Bluetooth solution more quickly and at a significant savings in our internal development costs."
"The Asian market is clearly leading the way in next generation wireless adoption and device innovation. The addition of Macronix as a lead customer in Taiwan adds to our expanding presence in the Asia-Pacific region," said Gerry Maguire, general manager of wireless technologies at ParthusCeva. "Bluetooth is one of the fastest growing and most lucrative wireless markets. Deploying our BlueStream IP delivers the fastest time-to-market for companies targeting this high growth market."
The ParthusCeva BlueStream delivers the complete Bluetooth Platform comprising:
- Baseband Controller in RTL
- Software Protocol Stacks - HCI & Embedded
- Extensive Profile Support
BlueStream architecture accelerates Bluetooth deployment and reduces time-to-certification and time-to-revenue. BlueStream is fully Bluetooth version 1.1 compliant and implements all mandatory and optional features required of Bluetooth specification.
*Bluetooth is a trademark owned by Bluetooth SIG, Inc. and is used by ParthusCeva under license.
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