Optimized Development Platform Enabled Design Team to Focus On Value-Added Features
SAN JOSE, Calif., September 08, 2003 – ARC International (LSE: ARK), a world leader in user-customizable processors, silicon peripheral IP, real-time operating system and development tools for embedded system design, announced today that the ViewFleX500TM, a digital imaging SoC by ViewAhead, is the first product on the market to utilize USB NowTM IP. Introduced in June 2002, USB Now IP is the first IP product to provide a fully-integrated platform consisting of the ARCtangentTM synthesizable CPU core, USB 2.0 host/device core with On-The-Go (OTG) technology and embedded software stacks. The USB Now solution combines some of ARC’s most popular building blocks into a pre-integrated and pre-tested development platform that minimizes the amount of time it takes and minimizes the risk to develop new technology. ViewAhead is one of the first companies to license the USB Now platform in the last half of 2002 and is the first company to bring a product to market based on this platform.
“Because of the small size and previous integration provided by the USB Now development platform, ViewAhead spent its time and silicon budget on application specific innovation,” said RanDair Porter, president and CEO of ViewAhead Technology. “Leveraging our design expertise in I/O flexibility and image processing, our solution offers OEM customers a flexible, dynamically reconfigurable product that can be targeted at multiple applications.”
“Customers no longer have the luxury of working with multiple IP vendors, if they plan to beat their competition to market,” said Mike Gulett, president and CEO of ARC International. “By providing integrated development platforms like the USB Now, ARC can enable truly innovative new products like the ViewFleX500. Because ViewAhead could focus efforts on its value proposition, they introduced a product with superior performance and outstanding features. OEMs benefit from the overall reduced development cost and faster time to market.”
In addition to reducing design risks, the USB Now platform configures many items in firmware that competing solutions cast in hardware. This flexibility enables a single silicon implementation to track with evolving market demands, or to service multiple USB applications without change to the silicon. These unique, pre-integrated and field tested features reduce the cost and risks associated with design re-spins, and result in reduced silicon area and smaller code footprint.
ARC International is a world leader in SoC and embedded software design and development minimizing risk for customers developing next-generation wireless, networking, industrial control, storage and consumer electronics products. ARC introduced the industry’s first user-customizable 32-bit RISC/DSP processor core, the industry's first USB Hi-Speed On-The-Go IP and today supplies turnkey embedded solutions that combine a real-time operating system, development tools and peripheral hardware and software that enable developers to better design optimization and performance. ARC provides a single source for the major SoC and embedded software building blocks reducing the number of suppliers, reducing cost, reducing risk and reducing time-to-market.
ARC International employs approximately 200 people in research and development, sales and marketing offices across North America, Europe and Asia. Full details of the company’s locations and other information are available on the company’s website, http://www.arc.com. ARC International is listed on the London Stock Exchange as ARC International plc (LSE: ARK).
About ViewAhead Technology
ViewAhead Technology, Inc. provides silicon and software solutions to the personal document imaging market - devices that combine imaging, printing and communication functionality into an all-in-one device. Located in Redmond, Washington, ViewAhead has a rich history dating back to the early 90's. ViewAhead's mission is to lead the personal digital imaging industry with innovative technologies and solutions and to extend solutions to other consumer Internet imaging appliances. For more information, visit ViewAhead's website at http://www.viewahead.com
Statements made in this press release that are not historical facts include forward-looking statements that involve risks and uncertainties. Important factors that could cause actual results to differ from those indicated by such forward-looking statements include, among others, market acceptance of the ARC technology; fluctuations in and unpredictability of the Company’s quarterly results; general economic and business conditions; regulatory policies adopted by governmental authorities; assumptions regarding the Company’s future business strategy; changes in technology; competition; ability to attract and retain qualified personnel; risks associated with the Company’s international operations; and other uncertainties that are discussed in the “Investment Considerations” section of the Company’s listing particulars dated 28 September 2000 filed with the United Kingdom Listing Authority and the Registrar of Companies in England and Wales. The Company disclaims any intention or obligation to update any forward-looking statements as a result of developments occurring after the date such statement was first made. In view of the many applications in which its Licensees may use the ARC products, ARC cannot warrant that those applications do not infringe the patents of others. ARC strongly encourages its Licensees to become familiar with the policies governing the use and licensing of intellectual property established by any organization whose standards the Licensee wishes to follow, and to review the list most standards-promulgating organizations publish, of entities that claim to have patents relating to the relevant standards or underlying technology.
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