July 23, 2004
- Nordic Semiconductor ASA (OSE:NOD) today announced that Suunto uses Nordics 2.4GHz RF-devices for their new Suunto t6 wristop computer and the Peripheral Observation Devices (PODs). >
Suunto t6 is an innovative personal training tool to optimize training effects and the first sports instrument ever able to measure the effect of every training session on one's physical condition. The recently launched three PODs expand Suunto t6 to a wireless network area with even more training possibilities for an athlete and fitness enthusiast.
The 2.4GHz products from Nordic make the link between Suunto t6 wristop and the PODs. The nRF24XX family of 2.4GHz products, with its high level of integration, small size, very low power and ease of use, makes it a perfect fit for Suuntos sports instruments.
"Our initial choice of going with Nordic Semiconductor ASA was based on the excellence of their products and their commitments to ensuring Suunto a successful product development phase, said Ari Nikkola, Technical Director at Suunto. The co-operation with Nordic has been smooth and the products have been easy to work with."
"Suunto as a leading sports instrument manufacturer and a member of the Amer Group, is a global player in a fast growing market. The sports instrument market is a new and important market segment for Nordic that is expected to grow rapidly in the next few years. We won the design with the Nordic superior edge in size, power consumption and range offered by the nRF2401. I am pleased that Nordic technology is proving its excellence in this exciting and fast growing market segment," said Geir Langeland, Product Manager, Standard Components at Nordic Semiconductor ASA.
About Nordic Semiconductor ASA:
Founded in 1983, Nordic Semiconductor ASA has evolved steadily from the traditional ASIC design house into a leading European fabless semiconductor supplier. With world-class IC design expertise focused on RF/mixed-mode and advanced back-end/physical design capabilities, Nordic is currently marketing and selling three products: a ground-breaking portfolio of standard components for wireless communication, high performance dataconverter IPs and custom design and manufacturing services (ASIC). With the ultra compact 2.4GHz transceiver and transmitter families, nRF24XX, the company has established itself as a market leader within the wireless personal interface segment comprising applications such as gamepads, keyboard/mouse and sports equipment. Nordics products are manufactured on ultra modern technologies through strong relationships with world leading manufacturing facilities and are sold through a world-wide distribution network. The company has offices in Trondheim and Oslo, Norway and is listed on the Norwegian Stock Exchange (OSX: NOD). All operations are managed according to the ISO 9001-approved quality assurance system.
Suunto is the leading manufacturer of sports instruments for a variety of activities, including training, golf, skiing, hiking, diving and sailing. The Company's focus is on sports activities where advanced measurement technology and data processing can generate significant performance benefits for active people. Suunto, headquartered in Vantaa, Finland, is a wholly owned subsidiary of the Helsinki-based Amer Group.
Further information: www.nordicsemi.no, www.suunto.com