Novelics, Chips & Media, and Posedge Join IPextreme Constellations

Three important semiconductor IP segments add breadth to commercial collaboration efforts

Campbell, Calif., – December 1, 2009 – IPextreme®, the company bringing famous IP (intellectual property) to system-on-chip designers worldwide, announced today that Novelics®, Chips & Media®, and Posedge® have joined Constellations™, a program by IPextreme® designed to increase sales opportunities for leading semiconductor intellectual property (IP) companies.

Novelics supplies breakthrough embedded memory products that leapfrog the current power consumption, leakage, speed, and density performance barriers.

“Many applications can benefit from our embedded memory technology and with the introduction of our coolSRAM-1T™, single transistor SRAM in standard bulk CMOS, more designers than ever can take advantage of our high density and ultra-low power technology. This also complements our rich portfolio of, coolSRAM- 6T™, coolREG™, coolCAM ™, and coolROM ™,” said Farzad Zarrinfar, president of Novelics.  “Constellations is a great way for us to connect with real design projects and we are positive that it will help us increase our sales.”

Chips & Media is a technology leader in the field of video IP supports multi-standard such as H.264, MPEG-2/4, VC-1. DivX, RealVideo and AVS up to Full HD resolution (1920x1080).

“Our business is expanding worldwide, but especially in North America,” said Steve Kim, CEO of Chips and Media. “The Constellations program will network the sales forces of all Constellation partner companies with our sales force and in turn will give us far more reach than we would have with our sales force alone.”

Posedge Inc. is a leading supplier of wired and wireless secure networking semiconductor IP and design services.

“Posedge offers complete wired and wireless secure networking solutions with Hardware IP, Software IP, and Design Services. We can accelerate schedule, improve quality, minimize development risk, and allow our customers to focus their critical engineering resources on their core competencies. The Constellations Program will provide us with more business opportunities for our products and we are excited to be part of it,” said Surya Hotha, Director of Marketing & Business Development at Posedge, Inc.

“I’m excited to see Constellations continue to expand and diversify its membership” said Warren Savage, president & CEO of IPextreme. “These companies offer customers leading technology that is essential for modern SoC development and will be welcome by our collective Constellations customer base.”

About Constellations

Constellations is a collaboration between semiconductor IP companies to provide a cost-effective means for expanding the reach of their sales teams. Constellation companies leverage each other’s sales intelligence through a lead-sharing approach that quickly connects a customer’s actual IP needs to a group of IP suppliers qualified to satisfy that need. Current members of Constellations include CAST, Chips & Media, IPextreme, Novelics, NXP, Posedge, Sidense, Sonics, and Tiempo. For more information about joining Constellations or submitting an IP need, please visit: http://www.ipextreme.com/partners/constellations.html.

About Novelics

Novelics, headquartered in Laguna Hills, , Calif., supplies a portfolio of innovative embedded-memory IPs forlow-power and high-performance ASIC, ASSP, and SoC designs. Novelics’ compiler-driven “cool” and “zero-leakage” Memory IPs include coolSRAM-1T™, coolSRAM- 6T™, coolREG™, high-speed coolCAM ™, and coolROM ™. These differentiated memory IPs are implemented with the standard logic CMOS process with no additional masks or process steps to minimize cost and to maximize reliability and portability. Novelics’ customers compete in low-power consumer, wireless, high-performance computing, industrial, automotive, and networking applications. For more information, please visit www.novelics.com.

About Chips&Media

Chips&Media,Inc. (Chips&Media) is a leading video IP provider based in Seoul, Korea (Republic of).  Chips&Media's video codec technologies cover the full line-up of video standards such as MPEG-2, MPEG-4, H.263, H.264/AVC, VC-1, RealVideo and AVS from D1 to HD resolution. Its advanced ultra low power multi-codec video IP has been chosen by more than 30 top-tiers based in US, Europe, Korea, Taiwan, China and Japan and has been proven in silicon reaching 20 millions of units. For more information, please visit www.chipsnmedia.com.

About Posedge

Posedge Inc., headquartered in Sunnyvale, CA, USA is a leading supplier of Wired/Wireless Secure Networking Semiconductor Intellectual Property (“IP”) solutions for SOC/FPGA.  Posedge’s highly differentiated product portfolio includes Multi-Gigabit layer2+ Switch, 10 Gbps MACsec engine, TCP Offload Engine, IPSEC Protocol Processor, Multi-Gigabit routing Processor in addition to SoC Solutions such as SD/SDIO, Flash and Bus Protocols.  Posedge’s solutions include hardware, software drivers, firmware, software stacks as applicable and the IP is augmented with leading-edge design and verification Services for customization. For more information, please visit www.posedge.com.

About IPextreme Inc.

IPextreme licenses famous semiconductor IP (intellectual property) and methodologies developed by large semiconductor companies to chip designers worldwide. These production-proven IP products serve both broad horizontal markets and specific verticals such as consumer and automotive, and are provided in a process-independent and EDA-neutral format for easy use by the widest range of customers. With a decade of experience in developing, packaging, licensing and supporting IP, IPextreme offers a complete business solution that allows semiconductor companies to strategically leverage their internal IP portfolio and expand overall revenue. The company has offices in Campbell, California; Munich, Germany; and Tokyo, Japan with representatives in China, India, Israel, Korea and Taiwan. For additional information, please visit www.ip-extreme.com.